it is all BS unless they can prove they have already made people lots of cashola. PPC classroom was a smashing success and lots of people made mega bucks, even my friend George who was never all that smart
Google adwords is very tricky because of the complex way it works. As if that was not enough there is a lot of competition. Some of the people you will be competing with have almost unlimited budgets to work with. They have advanced research tools and a staff of people to help them test what works and makes money. Knowledge is power, they say, and if you wnat to win you need to be able to work smarter.
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